Vinhomes Central Park 5

Client

VINHOMES

Services

PR Campaign

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About Vinhomes:

Vinhomes – Apartment & Villa System with high class services of Vingroup.

The Vinhomes central park project was inspired by Central Park, the most famous city of the world – New York City. With total area of 43.91 hectares and a facade stretching over 1km along the Saigon River, it brings the perfect living space, harmony with nature and living standards of quality 5 stars.

Objective:

Event Communications introduced apartment buildings Park 5 of Vinhomes Central Park with the message “Say Yes to Green Living Paradise”.

Solutions:

Continuing to approach foreigners who want to invest in real estate or buying houses in Vietnam, the campaign is still deployed on domestic and foreign investment.
Besides, the campaign expands the audience to the Japanese through website Vietjo. And a new form of Facebook post has also been deployed.

Results:

Although the preparation time is not much, but JD Asia has tried to plan media details, book and post the right plan to achieve the best results in terms of reach, CTR, open rate newsletter … contribute to bring success for the event.